Campaigns on Indiegogo have a lower average funds raised than some other crowdfunding sites, but its diverse base is a huge plus. That means the regulations about who’s on the site are very lax, which can be good or it can mean lots of competition for the attention of donors. All kinds of projects are accepted for fundraising on the site. Indiegogo is a crowdfunding platform that doesn’t specialize in any type of campaign. Keep in mind that this may lead to donors expecting 100% results even if you get less than 100% funded. Unlike some other crowdfunding sites, fees are the same whether you get fully or partially funded. That means you keep whatever money you raise regardless of whether or not you reach your designated funding goal. The platform itself doesn’t have the independent community that some other crowdfunding sites have, but campaigns are extremely shareable, which can make up for the lack of community.įunding on GoFundMe is not all or nothing. Campaigns to fund life events like education, medical treatment, and sports teams are prevalent on the site. GoFundMe’s crowdfunding platform is super welcoming to individuals and personal causes. There are also no fees if your campaign is unsuccessful. All or nothing funding alleviates the pressure and unrealistic expectations this sets upon the project creators.
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Kickstarter views this as a benefit – oftentimes backers still expect full results on a project even if it isn’t fully funded. That means if you don’t reach your funding goal within the designated timeline, you won’t receive any of the funds that were pledged to your project. While it’s hard to argue with that kind of success, only about 65% of projects on Kickstarter get fully funded within the campaign timeline.įunding on Kickstarter is all or nothing. The site boasts higher pledges to date than every other major crowdfunding platform combined. Kickstarter is a crowdfunding platform that’s heavily focused on catering to creative projects like art, music, film, technology, etc. When comparing each platform, it's essential to keep your industry in mind, in addition to what sort of plan to receive funds you're comfortable with. No all or nothing requirement, but fees can be higher. Indiegogo: a unique platform that accommodates many, diverse campaigns.No all or nothing requirement and reasonable fees GoFundMe: a crowdfunding platform designed for individuals and personal causes.Funding is all or nothing and fees are fairly reasonable. Kickstarter: a platform that focuses on creative projects like art, music, film, etc.We’ve compared three of the biggest crowdfunding platforms to help you pick the right option for you and your business: It’s a great option for many small businesses, but there are so many platforms out there. Crowdfunding continues to grow each year, putting the opportunity to fund businesses we’re passionate about into everyone’s hands. That means you have more and better options when it comes to funding your small business. Indiegogo Which crowdfunding platform is the best option for your small business?
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